Sex Shops

Leverage our expertise in customer experience applied to olfactory sensory architecture and let yourself be guided by experts in your sector.

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A powerful tool for creating unforgettable sensory experiences for customers.

Elevate your intimate shopping experience with The Aroma Trace, a pioneer in innovative olfactory marketing. Since 2006, we've collaborated with adult retailers globally, transforming the ambiance of intimate spaces into alluring and immersive environments.

Imagine entering a world of desire not only with the visual and tactile but also being seduced by a carefully curated scent that heightens sensuality and passion. Our expertise lies in crafting olfactory identities that seamlessly align with the unique atmosphere of adult boutiques, creating a consistently memorable experience.

We strategically implement sensory architecture in key areas such as private shopping spaces, sensual corners, and discreet lounges. It's not just about infusing spaces with enticing aromas; it's a strategic tool to influence emotions, enhance the perception of your brand, and elevate the overall intimate shopping experience.

Explore the potential of our olfactory marketing solutions to differentiate your adult retail space, create a sensual shopping environment, and leave an indelible impression on your clientele. Build emotions.


1Enhanced Sexual Atmosphere

Scent marketing allows sex shops to create a heightened sensual atmosphere by incorporating arousing fragrances. Studies in olfactory science have shown that scents like musk and vanilla are associated with increased arousal, contributing to a more engaging intimate shopping experience. Crafting a unique olfactory identity that aligns with the brand and the intimate nature of the products establishes a distinctive and memorable atmosphere. Customer surveys consistently reveal that a store's scent is as crucial as its visual identity, underlining the significance of a well-defined olfactory brand.

2Mood Elevation

Certain scents have been associated with mood enhancement and relaxation. Research published in the "International Journal of Neuroscience" highlights the significant influence of aromas on mood and emotions, showcasing how applying aromatherapy principles in sex shops can create an environment where customers feel more comfortable exploring intimate products. The careful selection of scents ensures that they are subtle yet alluring, contributing to a mood conducive to pleasure and exploration. Consumer behavior studies consistently indicate that a scented environment positively influences purchasing decisions, emphasizing the impact of scent on shopping behavior.

3Customer Satisfaction

Scent marketing plays a pivotal role in creating memorable shopping experiences. Consumer perception studies consistently indicate that a pleasant scent enhances the overall shopping experience. Positive associations with a store's fragrance contribute to brand loyalty and repeat visits. A well-crafted scent profile contributes to a comfortable and inviting environment. Scientific findings emphasize that a significant percentage of emotions are triggered by smell, highlighting the role of scent in shaping perceptions and emotions.


Olfactory marketing can help you create memorable, engaging, and unique experiences.

Our experience allows us to create custom scents that meet the needs of every business. Request a free scenting trial for qualifying clients.

CO2 Pollution

The Aroma Trace places paramount importance on reducing its carbon footprint by implementing eco-conscious practices throughout its supply chain and product lifecycle. This commitment to minimizing CO₂ emissions sets The Aroma Trace apart from other brands, aligning it with the principles of sustainability and corporate social responsibility. These are levels of CO₂ in a space scented with The Aroma Trace vs Other brands.













Scent Selection or Creation

We offer you a wide range of options to choose from or design a unique olfactory identity that transforms your spaces and emotions. Our collection of 65 aromas, created by renowned perfumers, encompasses a variety of emotions and olfactory notes. For example, in our "Self Confidence" collection, the 1.1 Luxury Drive aroma takes you to the roar of the engine, the feel of leather-wrapped steering, and the thrill of speed. Each aroma in our collection is designed to evoke unique and vivid emotions. It's the ideal choice for small to medium-sized clients seeking variety and a proven solution to enhance different environments. You can select these aromas with the assistance of our sensory architects and our App, The Aroma Trace, using an artificial intelligence test that determines which aroma best suits your personality and mood. To go a step further, we can conduct neuromarketing studies to measure the impact of scent on brain functions and emotions. For larger clients and BTL activations, we offer the creation of exclusive olfactory identities. We collaborate closely with you to understand your goals and brand, crafting personalized aromas that align with your identity and create memorable experiences for your audience.

Process 01

We initiate the process by immersing ourselves in a virtual reality presentation where we travel to different environments through scent. Later we immerse in the essence of the client's brand. This involves a comprehensive understanding of their values, objectives, key audience, and the specific emotions they wish to highlight. We maintain a holistic approach to ensure that the olfactory identity is a genuine extension of the brand.

Process 02

We then use our Scent Briefcase with 65 fragrances to determine which fragrance integrates best with the overall brand identity. We consider elements such as the logo, slogan, architecture, space design, corporate colors, and the brand's personality. Based on this process we gift the client mouillettes with the preferred scents and we pick one from our collection or move on to scent creation if the client qualifies.

Process 03

In the case of olfactory creation, our highly skilled and expert team of perfumers meticulously creates 3 to 5 initial aroma samples designed to reflect the brand's values and attributes. Throughout this process, we ensure that each aroma complies with the highest ethical standards and the regulations set by the IFRA.

Process 04

In the case of olfactory creation, we facilitate the testing of these samples with the client using a Sensory Box format. Each sample is presented through a unique video with a QR code, allowing decision-makers to experience the olfactory sensations and participate in a survey at the end to select their favorite aroma. Optionally, we conduct neuromarketing studies to identify the emotions evoked by the aromas in the audience.

Process 05

Based on client feedback and test results, we make adjustments and refine the aromas as necessary. Furthermore, we tailor the aromas for nebulization and prepare them for final testing at specific locations.

Process 06

Once the client selects the final aroma, we strategically implement it in their spaces. Over time, we provide ongoing monitoring and support to ensure that the olfactory identity remains effective and aligns with the brand's evolving needs.

Personalized Products

Scented Creations for Sex Shops

We specialize in creating personalized fragrance solutions, offering a unique olfactory experience tailored to each brand. We also offer our premium home line to bring the same sophistication and distinction into everyday living.

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What are the benefits of olfactory marketing in the sex shop industry?

Olfactory marketing in the sex shop industry offers several benefits. Firstly, carefully chosen scents can contribute to creating a comfortable and sensual ambiance, enhancing the overall shopping experience for customers. The strategic use of fragrances can evoke positive emotions and make the shopping environment more appealing, encouraging customers to explore and engage with the products on offer. Additionally, personalized and intimate experiences can be heightened through the use of specific scents, creating a memorable and positive association with the brand. Olfactory marketing in sex shops aims to provide a discreet and inviting atmosphere, fostering a positive and enjoyable experience for customers exploring adult products.

What are the most commonly used scents in sex shops to enhance the customer experience?

In sex shops, the most commonly used scents are carefully selected to create a comfortable and sensual atmosphere, enhancing the overall customer experience. These scents often include subtle and enticing notes that contribute to a positive and inviting ambiance. Popular choices may involve fragrances with hints of vanilla, musk, floral undertones, and even fruity notes like cherry. These scents aim to evoke feelings of warmth, intimacy, and sensuality, aligning with the theme of the store. The goal is to foster a discreet and pleasant environment that encourages customers to explore and engage with the products available, making the shopping experience memorable and enjoyable.

Are the scents used safe for the health of customers?

Yes, the scents used in sex shops are designed with safety in mind. All aromas comply with the regulations set by the International Fragrance Association (IFRA). Additionally, each aroma employed in the sex shop has a safety data sheet detailing its components, ensuring that it meets the established standards of quality and safety. This approach guarantees that customers can enjoy a pleasant olfactory experience while maintaining a safe environment for their well-being.

What types of diffusers are commonly used in sex shops?

In the sex shop industry, the strategic use of various diffusers enhances the overall shopping experience and ensures effective fragrance distribution in different areas. Distinct spaces within adult stores call for specific choices in diffusers. In larger, more open sections like retail areas, Nebulizer Stream diffusers may be utilized to evenly disperse subtle and enticing scents, creating a comfortable and sensual ambiance for customers. In more intimate or private spaces, such as changing rooms or consultation areas, trace mist diffusers may be preferred for a localized and discreet diffusion of fragrances. Additionally, personal and intimate experiences can be heightened through the use of diffusers with carefully selected sensual scents. Some adult stores may also employ advanced diffusers with features like the Beasty, strategically installed to create consistent and alluring atmospheres throughout the entire establishment. The diverse selection of diffusers allows for a customized approach to fragrance, contributing to a positive and inviting environment for customers exploring adult products.

Do you offer exclusivity in the development of olfactory identity for your clients?

Yes, we provide exclusivity in our olfactory development contracts. To clients for whom we create a unique olfactory identity, we guarantee exclusivity throughout the duration of the contract. This means that we commit not to offer the same fragrance to any other client during the agreed-upon period. This measure ensures that the olfactory identity crafted for a client is unique and distinctly reflects the desired brand or environment without duplicates in other locations or establishments.

How long does it take to develop a custom fragrance?

The process of developing a custom fragrance typically takes between 1 and 2 months. This timeframe encompasses the meticulous search for the perfect chemical blend that aligns with the desired identity, ensuring it adheres to our strict ethical code. Additionally, time is dedicated to crafting multiple samples to guarantee the fragrance is exceptional. Once the samples are completed, they are sent to the client for evaluation, ensuring the final fragrance is entirely satisfactory and unique for their specific application.

Are your fragrances natural?

We offer a variety of aromas, some of which are completely natural and hypoallergenic, perfect for sprays and home products. However, it's important to note that essential oil fragrances require a solvent in their chemical composition for diffusion. There is no natural solvent that is free from CMR (carcinogenic, mutagens, reprotoxic chemicals). Therefore, our fragrances contain a carefully balanced combination of natural and synthetic ingredients.

The inclusion of synthetic ingredients helps us limit the use of respiratory allergens and reduce sensitivity to fragrances without compromising olfactive quality. We strive to maintain a balance between quality and sustainability in our formulas. Furthermore, all our fragrances come with IFRA (International Fragrance Association) certificates, ensuring compliance with international safety and quality standards.

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